...of desperation. Anytime a store or restaurant has to wallpaper an entire empty storefront with an ad for itself and place ads all over the mall, it's usually just code for "we're covering up how much we suck by looking important with all these ads." The Corona restaurant (Cantina #1) is just begging for this dubious honor.
To be fair, I haven't eaten there yet. But there's just too much fun to be had mocking this place. So I'm hoping it really does suck.